Digidope

Millennials pretty much know they are addicted to their phones. One third even confirms they are knowingly addicted.

Health insurer Anderzorg wanted to address the problem in a way that fits young phone addicted adults. Not by telling them to stop spending time on their phones, but by explaining them why they are addicted.

That’s why Anderzorg started an experiment called DigiDope.

Commercial

CLIENT

XXS Amsterdam
Anderzorg

OUR ROLE

Design
Animation

CREDITS

Anderzorg:
Maurice van Dijk, Jeroen Hamstra, Cynthia de Rooij

Agency:
XXS Amsterdam

Strategy Director:
Michael Van den Brande

Creative Directors:
John de Vries, René Verbong

Creatie:
Paul van Uden, Anne-Maro Huberts

Production:
Josien de Heul, Jasper Baartmans

Motion Design & Animation:
Kreukvrij